{"id":21036,"date":"2026-04-15T12:31:41","date_gmt":"2026-04-15T10:31:41","guid":{"rendered":"https:\/\/grupo-alonso.com\/ron-legendario-celebra-su-80-aniversario-con-una-edicion-limitada-y-un-ano-repleto-de-experiencias-unicas\/"},"modified":"2026-04-15T12:50:25","modified_gmt":"2026-04-15T10:50:25","slug":"ron-legendario-celebra-su-80-aniversario-con-una-edicion-limitada-y-un-ano-repleto-de-experiencias-unicas","status":"publish","type":"post","link":"https:\/\/grupo-alonso.com\/en\/ron-legendario-celebra-su-80-aniversario-con-una-edicion-limitada-y-un-ano-repleto-de-experiencias-unicas\/","title":{"rendered":"Ron Legendario celebrates its 80th anniversary with a Limited Edition and a year full of unique experiences"},"content":{"rendered":"<div class=\"comunication_highlight\"><strong> Throughout this year, the brand will commemorate the anniversary with an ambitious program of initiatives and product launches nationwide. A celebration that reflects 80 years of tradition\u201480 years of writing and making history. Legendario, an increasingly international brand, is part of Alonso Group Leisure and Services Division. <\/strong><\/div>\n<div>\n<figure id=\"attachment_21025\" aria-describedby=\"caption-attachment-21025\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-21025\" src=\"https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Nota-de-prensa_3_1200x627.jpg\" alt=\"El portfolio de Legendario, cada vez m\u00e1s extenso y completo\" width=\"1200\" height=\"627\" srcset=\"https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Nota-de-prensa_3_1200x627.jpg 1200w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Nota-de-prensa_3_1200x627-300x157.jpg 300w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Nota-de-prensa_3_1200x627-1024x535.jpg 1024w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Nota-de-prensa_3_1200x627-768x401.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-21025\" class=\"wp-caption-text\">Legendario\u2019s portfolio is increasingly extensive and complete.<\/figcaption><\/figure>\n<\/div>\n<div>\n<p>It has been <strong>80 years since<\/strong>, in 1946, <strong><strong><strong><a href=\"https:\/\/legendario.com\/productos\/\" target=\"_blank\" rel=\"noopener\">Ron Legendario<\/a><\/strong><\/strong><\/strong> was born in the heart of Havana. Eight decades later, the brand commemorates this historic milestone by reaffirming its essence: a tradition that has remained intact, respecting its DNA, its <strong>production processes<\/strong>, and the quality of its raw materials.<\/p>\n<p>Since its origins in <strong>Cuba,<\/strong> <a href=\"https:\/\/legendario.com\/conocenos\/\" target=\"_blank\" rel=\"noopener\">Ron Legendario<\/a> has built a legacy that transcends generations. Its spirit, considered by many to be almost sacred, continues to be born from its land, preserving the <strong>authentic character<\/strong> that has made it an <strong>international benchmark.<\/strong><\/p>\n<p>This 80th anniversary is not just a celebration, but a key chapter in the <strong>brand\u2019s history.<\/strong> A moment that, like any great work, requires attention to every detail: from the narrative to the staging. True to its style\u2014simple yet brilliant, discreet yet elegant\u2014Ron Legendario pays tribute to its <strong>legacy<\/strong> with a <strong>commemorative proposal<\/strong> that combines <strong>tradition and creativity.<\/strong><\/p>\n<figure id=\"attachment_21028\" aria-describedby=\"caption-attachment-21028\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-21028\" src=\"https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Un-maestro-ronero-explica-el-proceso-de-fabricacion-artesanal.jpg\" alt=\"A master rum maker explains the artisanal production process.\" width=\"1200\" height=\"627\" srcset=\"https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Un-maestro-ronero-explica-el-proceso-de-fabricacion-artesanal.jpg 1200w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Un-maestro-ronero-explica-el-proceso-de-fabricacion-artesanal-300x157.jpg 300w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Un-maestro-ronero-explica-el-proceso-de-fabricacion-artesanal-1024x535.jpg 1024w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/Un-maestro-ronero-explica-el-proceso-de-fabricacion-artesanal-768x401.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-21028\" class=\"wp-caption-text\">A master rum maker explains the artisanal production process.<\/figcaption><\/figure>\n<h5>An anniversary full of new developments<\/h5>\n<p>To celebrate this anniversary, the brand has prepared an <strong>ambitious program of initiatives<\/strong> and product launches that will take place throughout the year:<\/p>\n<ul>\n<li><strong>Ron Extra A\u00f1ejo 80th Anniversary<\/strong>: a special, limited edition featuring an exclusive bottle and label design.<\/li>\n<li><strong>Collar promotion<\/strong>: consumers will be able to get a pair of tickets for experiences linked to the brand.<\/li>\n<li><strong>Special limited-edition flag<\/strong>: a commemorative collectible symbol.<\/li>\n<li><strong>The event of the year:<\/strong> a grand celebration whose venue, guest artists, and details will be gradually revealed.<\/li>\n<li><strong>\u201c80 excuses with flavor\u201d<\/strong>: a creative concept developed by professional bartenders together with the brand\u2019s Brand Ambassadors, who will reinterpret rum with a contemporary twist.<\/li>\n<li><strong>360\u00ba campaign:<\/strong> a comprehensive strategy that will amplify the anniversary on a global scale.<\/li>\n<\/ul>\n<p>With this anniversary, <a href=\"https:\/\/legendarioshop.com\/es\/\" target=\"_blank\" rel=\"noopener\">Ron Legendario<\/a> not only looks back on its past with pride, but also projects its future with the <strong>same passion<\/strong> with which it was born. Eighty years later, the story continues to be written\u2026 and this time, with more reasons <strong>than ever to raise a toast.<\/strong><\/p>\n<figure id=\"attachment_21031\" aria-describedby=\"caption-attachment-21031\" style=\"width: 2560px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-21031 size-full\" src=\"https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/En-su-80-aniversario-la-marca-cuenta-con-una-gran-proyeccion-internacional-scaled.jpg\" alt=\"Over the past 80 years, the brand has established a strong international presence \" width=\"2560\" height=\"1350\" srcset=\"https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/En-su-80-aniversario-la-marca-cuenta-con-una-gran-proyeccion-internacional-scaled.jpg 2560w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/En-su-80-aniversario-la-marca-cuenta-con-una-gran-proyeccion-internacional-300x158.jpg 300w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/En-su-80-aniversario-la-marca-cuenta-con-una-gran-proyeccion-internacional-1024x540.jpg 1024w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/En-su-80-aniversario-la-marca-cuenta-con-una-gran-proyeccion-internacional-768x405.jpg 768w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/En-su-80-aniversario-la-marca-cuenta-con-una-gran-proyeccion-internacional-1536x810.jpg 1536w, https:\/\/grupo-alonso.com\/wp-content\/uploads\/2026\/04\/En-su-80-aniversario-la-marca-cuenta-con-una-gran-proyeccion-internacional-2048x1080.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-21031\" class=\"wp-caption-text\">Over the past 80 years, the brand has established a strong international presence<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Throughout this year, the brand will commemorate the anniversary with an ambitious program of initiatives and product launches nationwide. A celebration that reflects 80 years of tradition\u201480 years of writing and making history. Legendario, an increasingly international brand, is part of Alonso Group Leisure and Services Division. It has been 80 years since, in 1946, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":21027,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-21036","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ron Legendario celebrates its 80th anniversary with a Limited Edition and a year full of unique experiences | Alonso Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/grupo-alonso.com\/en\/ron-legendario-celebra-su-80-aniversario-con-una-edicion-limitada-y-un-ano-repleto-de-experiencias-unicas\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ron Legendario celebrates its 80th anniversary with a Limited Edition and a year full of unique experiences | Alonso Group\" \/>\n<meta property=\"og:description\" content=\"Throughout this year, the brand will commemorate the anniversary with an ambitious program of initiatives and product launches nationwide. 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